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POWER FOR EVERYDAY TASKS — Equipped with the A18 Pro chip, it handles tasks like photo editing, spreadsheets, AI-powered note summarization, and gaming with ease.
HELLO, MACBOOK NEO — Ready for whatever your day brings, MacBook Neo flies through everyday tasks and apps. Choose from four stunning colours in a durable aluminium design.
LOOK AND SOUND GREAT — Includes a 1080p FaceTime HD camera, dual-mic array for clear calls, and immersive sound with Spatial Audio.
BUILT FOR AI — Optimized for on-device AI activities with Apple Intelligence, ensuring privacy and efficiency.
THE MOST COLOURFUL MACBOOK LINE-UP EVER — Available in Silver, Blush, Citrus, or Indigo, each with a colour-coordinated keyboard.
UP TO 16 HOURS OF BATTERY LIFE — Ideal for students and everyday users, from early-morning classes to late-night study sessions.
A BRILLIANT 13' LIQUID RETINA DISPLAY — Features a 2408x1506 resolution, up to 500 nits brightness, and support for a billion colours.
Product Purpose and Usage
Ideal for students, professionals, and everyday users for tasks like photo editing, spreadsheets, AI-powered note summarization, gaming, and multimedia consumption.
Product Benefits
Seamless integration with other Apple devices for a unified ecosystem.
Stunning Liquid Retina display for vivid visuals and crisp text.
Enhanced privacy and security features with Touch ID and FileVault.
Long-lasting battery life for all-day productivity.
High-performance A18 Pro chip optimized for AI and Apple Intelligence.
